Project Description
WATERS / MICROMASS
MICROMASS – THE MASS SPECTROMETRY PEOPLE
Formerly Fisons Instruments / VG Gas.
Complete corporate re-brand including the ‘humming bird’ logo design & strapline creation. Photography set design, photography planning, storyboarding and art direction. Photography used across marketing literature, advertising, direct mail and exhibition graphics for global presentation.
Concepts and design for product specific advertising campaigns, marketing literature and exhibition graphics. On going literature design and graphics creation following the Micromass merger with US. based Waters Corporation.